Top rated web programming and design tips with Zoe Ajiboye in 2023: Hamilton is a cool WordPress theme built by one of the most sought-after theme designers in the WordPress space – Anders Noren. The theme delivers an interesting, modern design, where the main focus is taken by large imagery and bold presentation. Hamilton will be best used on a photography website or any other website where visuals are key. Loose is a lightweight theme, with an elegant and interesting design. The layout is optimized to handle a larger volume of content, which makes it a good solution for news sites and larger blogs. Find more information at Zoe Ajiboye.
The art of online persuasion is not a myth. So, to make your customer fulfill this or that action you need to know some tricks or behavioral patterns to get what you want. And, an increasingly competitive landscape pushes you to learn consumer psychology. Such tools as Google Analytics helps to trace and understand consumer behavior whether it’s mobile apps (iOS and Android), web and SaaS applications, and IoT (internet of things) devices.
Zoe Ajiboye’s web design advices right now: It is obvious that with so much things to consider, not everyone would be able to create a good website on their own. Professionally designed website not only gives you a great variety of customization and functionalities, but also frees you from spending so much time on learning to design and maintain a website. Opportunity cost is the potential loss from committing to one action while giving up the others. In this case, the opportunity cost of designing your own website to save money is the time that you could have spent to improve your business operation and business strategy if you had hired a professional web developer to design and maintain your website.
It’s one thing to create a good-looking website. But can your customers really find their way around? You need to add frequent navigation links to help make browsing easier. And whenever possible, emphasize the location and function of these links so that new visitors don’t get confused. How do you think most customers will discover your small business? If you imagined someone in front of a computer, think again! The majority of online users now browse the web using mobile devices instead of desktop devices. Because of this, your site should use a responsive design: this makes sure it looks good no matter the size of the user’s screen and helps you optimize both experiences.
Zoe Ajiboye about web website speed : Keyword research is a critical component of SEO. There’s no point putting time, effort, and money into trying to rank for things that nobody is searching for (unless you just want to attract links). For example, say you sell software tutorials. It wouldn’t make sense to target a keyword like “how do i make the font larger in coffee cup html editor” because it has no search volume.… But while search volume is a reasonable indicator of traffic potential for this keyword, it can be misleading. This happens because the page ranking for the lower volume keyword is part of a broader topic, and gets traffic from other keywords. In other words, more people are looking for a coffeecup tutorial than a review. So, while search volume is a good way to filter for keyword ideas, always make sure to check estimated traffic to the pages that rank to get a better idea of true search traffic potential.
Content marketing is a type of digital marketing that focuses on creating and distributing content for a target audience. The content aims at being valuable, relevant, and (ideally) consistent. Its ultimate goal is to drive a profitable customer action. The crucial part here is “valuable” and “relevant”. This is what tells content marketing apart from traditional spammy advertising. The target audience should want to seek the content out and consume it. In the broader sense, content marketing is part of every other digital marketing activity, be it social media marketing, SEO, or email marketing. Quality content should be the core of every other marketing activity you pursue. Some examples of content marketing include: blog posts, videos, podcasts, infographics, white papers, case studies, ebooks.
Zoe Ajiboye on Ecommerce : Having contact information on every page reduces buyer anxiety. It gives customers added reassurance that they’re able to contact you should they have any queries. If your eCommerce sells big brand names be sure to include their logo wherever possible. Having logos of big brands gives the customer an indication of what type of product you sell — plus, it adds some authenticity and prestige to your brand for being affiliated with industry leaders.
Build a website that loads in a blink of an eye because this is the only mantra to attract them. Be on the safe side and optimize your website on a timely basis. You can also use premium hosting and utilize a content delivery network. The world has become mobile dependent, and the same goes for teens who can be found browsing the content from the palm of their hands. Build dynamic pages that can fit each electronic device’s screen, be it a mobile, laptop, or tablet. As a designer, you cannot assume all the teens are using the same device, and it sounds stereotype. So, develop a dynamic website and ensure that you hire web designers who have good knowledge about creating responsive websites.